Beaufort House Chelsea

Obsidia transformed Beaufort House from a classic Chelsea members’ club into a refreshed, media-ready lifestyle brand. We elevated the visual identity, digital presence and positioning while preserving its heritage.

Our work included a full website redesign, social media strategy, content creation and SEO optimisation. We produced bespoke artwork, branding assets and visual content that have since been featured across press and partner platforms. Obsidia helped reposition Beaufort House for a new audience while strengthening its legacy appeal.